The process of
developing application software for low power handheld devices such as personal
digital assistants, enterprise digital assistants or mobile phones is referred
to as mobile application development. Mobile application development attains greater significance
in today’s business scenario where consumerization of IT has resulted in more
and more enterprises supporting the concept of Bring Your Own Device (BYOD).
According to Gartner, by 2014 approximately 90% of organizations will support
corporate applications on personal devices.
Today mobile devices
such as tablets, Smartphones, iPhones, iPads are fast replacing laptops and
desktops. As per Juniper research, the number of mobile devices used in the Enterprise software worldwide will
increase and may be it will be more than double at the end of the year 2014.
According to them, the number will reach up to an approximate 350 million in
the year 2017.
Previously, mobile
applications offered general productivity and information retrieval services.
However, the immense popularity of mobile devices coupled with greater demand
for next-generation technology resulted in the development of innovative
applications that keep up with the customers’ ever-changing digital and social
lives. Mobile application developers race with time to live up to the
expectations of today’s sophisticated end users who require mobile applications
with more processing power, flexibility, reliability, security and integration
with other applications.
Considering the fact
that today’s users want next generation applications, Independent Software
Vendors (ISVs) must partner with
product development services leaders with expertise in developing mobile applications. Here is
a look at the capabilities of a good mobile application development company
with a deep understanding of Location-Based Services (LBS), mobile media
streaming, presence & social networking, messaging & syncing, mobile
advertising & Ad engines, mobile VoIP and gaming.
·
Developing mobile applications
in J2ME, BREW, Android, iPhone, Symbian,Windows Mobile and BlackBerry
·
Conceptualizing mobile
applications and eliciting requirements(e.g.,UI design,prototype,wireframes,user stories)
·
Designing, developing and QA
testing applications
·
Porting mobile applications
between platforms and devices
·
Developing server-side and
infrastructure, including for location & mapping services
·
Integrating third-party
components on the server side (e.g.,SMS/MMS, billing,feeds,ads,content,etc.)
·
Integrating carrier,SMSC and
billing systems (e.g.,LBS platform for location determination)
·
Coordinating with carriers and
device manufacturers for mobile application testing and certification(e.g.,NSTL, JavaVerified)
·
Launching and distributing
mobile applications
·
OTA download (e.g., install
& upgrade)
·
OEM embedded
·
Application Stores (e.g.,iPhone App Store,BlackBerry App World,Android Market, Samsung App Store,etc.)
·
Carrier Catalogs and
Storefronts
·
Providing maintenance and
product support services
Thus, collaboration with such mobile application development
companies helps
ISVs to develop mobile applications quickly and cost-effectively.