Mobile Technology - Creating New Opportunities for Enterprises

The advent of mobile technology has revolutionized the way people communicate with one another. However, the charisma of mobile technology is not limited to communication alone. In fact, it has transformed the world and has made it smaller and more connected. The mobile technology has reshaped the way people live and work. Regarded as the fifth wave of computing, mobile technology follows networking and the Internet, personal computers, minicomputers and mainframes on the timeline. Senior writers Michael Copeland and Om Malik way back in 2005 had mentioned in the July issue of Business 2.0 that, "Over the long haul, one of the most important implications of the fifth wave is that it could create a more level playing field than the tech industry has seen in many years. The old titans may still do well. But many experts believe that the sheer number of opportunities, the cheapness of basic technological components, and the ever lower barriers to entry for many new niches could ring in a golden era for entrepreneurs and startups…And as the new wave sweeps in, it will create fertile conditions for starting new companies–even new industries–and remaking old ones."

And this is exactly that we see today. The rapid development of mobile technology and its growing integration with the cloud has created new opportunities for both consumers and enterprises that were unimaginable only a few years ago. Hence, in today’s wireless environment, businesses have the unique ability to reach their users wherever they live, work, or play. Retailers can accept payments on the fly through a tablet or Smartphone; shipping and logistics companies can track their fleet vehicles through LBS solutions; and media providers can stream audio and video through mobile apps.

However, as the mobile technology evolves, the mobile application developers must constantly update their technology to stay relevant in this extremely competitive market. Enterprises, therefore, must collaborate with solution providers who can create amazing mobile solutions that go where their users go. To be exact, from optimizing chipsets for custom devices, to integrating middleware platforms, to developing mobile apps, they must work across all layers of mobile technology to deliver solutions that stand out in the market. Here is a look at the services offered by a best of the breed mobile application development company.

·         Platforms: iOS, Android, Windows

·         Layers: firmware, BSP, Kernel OS, libs & drivers, apps & app frameworks

·         Cross-platform frameworks: Appcelerator, PhoneGap

·         Mobile testing: emulator & on-device testing, last mile testing in target deployment locations

·         Application launch: app store submissions, corporate app store setup

Hence, whether the product is consumer-oriented or enterprise-oriented, a well-experienced  product r&d services  can collaborate with businesses across all market segments and all phases of the product lifecycle.

Related Links: product engineering, content engineering